We write on occasion.         Current: 08 Read, subscribe and share.  Previous Page Next Page        A Culture of Small Thinkers In early 2006, a quiet genius at UPS realized that the company could cut down on fuel consumption by developing routes for their trucks made up entirely of right turns. An 18-month test of the new routes in the Washington, DC area shaved off 464,000 miles of driving and saved the company 51,000 gallons of fuel... Read more | Forward to a colleague . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SEE WHAT'S NEW AT PARAGRAPH White Paper Archives A Culture of Small Thinkers (pdf) A Case Against Positioning (pdf) AdAge: Ad Hoc Brilliance (pdf) Renaissance Brands (pdf) The Bias Against Biases (pdf) To be notified of future papers and podcasts, simply enter your work email below.       © 2009 The PARAGRAPH Project. All Rights Reserved.